Category Archive: Social Media

Jun 10

Social Media: Changing the World One Post at a Time


The introduction of the Internet is quite simply one of the biggest game changers in modern history. The Internet, more specifically social media, has been transforming our world and attitudes on quite literally a global scale. People have never been better connected than they are now thanks to Facebook, Twitter, YouTube, Google+, Pinterest, Instagram, and …

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Jun 06

Caitlyn Jenner and the Transgender Collective


There are not many people who have not yet heard about Caitlyn Jenner and her amazing transition into womanhood. She is quite amazing and her story is captivating and perhaps a little polarizing as advocates and the non-advocates set their opinions against each other. Even in the transgender collective there are some who see Caitlyn’s …

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Aug 31

Phenomenal Marketing with Ice Buckets

ice bucket shot

If you have not been living under a rock, you are most likely aware of the ALS Ice Bucket Challenge.  Just the fact that I said that is proof enough that the Ice Bucket marketing campaign is absolutely brilliant.  It is a marketing ploy that involves very little work for ALS once it is unleashed as …

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Aug 09

Year of the Cat: Insanity, Brilliance, or Something Else?


I made a joke last New Year’s about resolutions and how I should make a completely silly one. Off the top of my head, I began to develop a concept that very quickly became ‘Year of the Cat.’ The idea was to post a picture of a cat for every day in 2014 provided I was the photographer …

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Feb 04

Visual Spaces – The Copyright Zone


Social media and the Internet in general has been moving away from a text driven environment. Those online spaces have become a much more visual experience.  Instagram, Pinterest, and Google+ are huge examples of this trend.  Images are becoming more and more popular. It is absolutely a form of social media suicide not to be …

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Jan 13

Viral Grumpiness: Grumping with Grumpy Cat


Unless you have lived under a rock for the last year you have no doubt heard of the viral Internet sensation known simply as Grumpy Cat.  This cat is literally everywhere and may be the most famous feline on the planet right now.  Grumpy Cat has also become the perfect example of what can happen …

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Jan 04

The Collaboration Factor and Cross Marketing

If you want to be successful at selling your product in today’s social media driven market place, you need to utilize collaboration and cross marketing.  The days of marketing solo are gone and this is a very good thing.  Via collaborations online and with your cross marketing efforts you are in reality creating a massive …

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Jan 01

Run for your Lives – Facebook is Sinking


Lately I have been seeing articles online as well as in the mainstream media that have been suggesting some serious troubles ahead for Facebook. The big problem seems to be that young people are not using Facebook as their primary place for social media.  Instead, they are maintaining a Facebook profile to keep in touch …

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Dec 29

New Year’s Resolution or Road-map to Failure


Every year as the calendar advances to the next year, our celebrations come to an end and we partake into the serious business of making a New Year’s resolution.  These resolutions are usually a checklist of the things we perceive as being wrong in our lives.  For example, if you are overweight, you will almost …

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May 18

The Clout of Klout


Lately, there has been a lot of talk about something called Klout.  You have most likely heard of it  or seen tweets announcing that someone received a +k in some topic or another or even announcing that a particular person has a specific Klout score.  Undoubtedly you are probably curious about what exactly all the …

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