Category Archive: Social Media

Apr 23

Insta-Filter, Insta-Good

Snoopy, No Filters

Lately there has been a lot of buzz around Instagram and the huge price tag that Facebook was willing to pay to purchase it.  Facebook paid a billion dollars for Instagram and at first you might scratch your head a little as it seems like a lot of money for a photo sharing site that is not …

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Apr 17

Instagram, Pinterest and the Visual Internet

Untitled-1

If you remember the Internet back in the nineties you may recall there was a lot more text and annoying things that blinked.  Easily,  by today’s standards these animated gifs would be considered tacky except perhaps on Google+.  The Internet has evolved a lot since then and you will find that most websites are much …

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Mar 12

Pinterest Wars: Attack of the Clones

pinclones

We have talked a fair amount in recent articles, Stick a Pin in it: Marketing with Pinterest and  On Pins and Needles: Sharp Add-ons and Ideas for Pinterest, about the new Internet craze called Pinterest.  The amount of growth in 2011 and into this year has been faster than any other social media network in history.  In …

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Mar 02

Content: aka His Royal Majesty

contentisking

I am sure you have heard the whole argument that content is king in the world of social media.  It sure is important to the point that it can single handedly spell the success or doom of a blog.  It doesn’t matter how flashy your blog is or how many fancy bells and whistles you …

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Feb 28

Spamming: The Dark Side of Social Media

spam

Social media is one of the most powerful ways to engage with your customers and to introduce your product to a large number of people.  Unfortunately, it can also lead you down a dark path into the world of spamming which can undo, very quickly, all the benefits that social media has to offer.  The …

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Feb 21

The Social Media Clock: Manufacturing Time

socialmediaclock

One of the most valuable commodities in business as well as life in general is time.  You can never have too much time on your hands and if you do then please share your secret with the rest of us.  With that being said, it is very easy to understand why time management is one …

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Feb 14

Paging Facebook: How to Succeed with Facebook Pages

FBfan

A Facebook fan/business page is a great place to engage your potential customers and begin to build relationships between them and your brand.  It is positively a great place to foster meaningful engagement that will build trust and turn your potential customers into loyal ones.   Before long, this fan base can swell and your brand’s …

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Feb 10

Empire Avenue: Game or Social Media Tool? #EAvRetweets

empireavenue

You may or may not have heard of Empire Avenue  and for those who have heard of it, you may be under the belief that it is some sort of Stock Market simulation game.  You would be, for the most part, correct as it is indeed on the surface a game.   However, Empire Avenue is …

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Feb 07

On Pins and Needles: Sharp Add-ons and Ideas for Pinterest

pinterest

Pinterest is growing at such an incredible rate and as a result I felt it would be a good idea to do a follow up to my previous article, Stick a Pin In it: Marketing with Pinterest.  This time around we are going to skip all of the basics and jump right in and focus …

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Feb 04

What the Blog are you Talking About?

blog

The blog is an essential step in moving your potential customers from Twitter, Pinterest, or other Social Media venues to your selling platform. In a lot of cases the blog itself is the place where you want to introduce your readers to your products. It is also a great place to begin developing a deeper …

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